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Tag Archives: consumer preferences

Is the Market for PC Gaming Finished?

CNET broke a big story today about Vista falling out of favor with software developers. The story has a disingenuous premise given that any application written for Windows XP will work with Vista thus making Vista the most widely-adopted platform, but Tom from TomsTechBlog raised an interesting point:
But it does illustrate a bigger problem [...]

Posted 17 June 2008 † Aaronontheweb § Market Analysis ‡ Comments (2) ° Also tagged: , ,

Customers Pick Static Documents over Blog Entries 8 to 1 on Average

In my previous post I speculated as to whether or not most customers would prefer to be sold on a product through a blog or a static office document, like a PDF or a Microsoft Word document.
We’ve executed some email campaigns over the past month to test this theory. Here are the details that I [...]

Posted 05 June 2008 † Aaronontheweb § Blogging § Content Marketing ‡ Comments (4) ° Also tagged: ,

Are Most Customers too Old School to be Sold through a Blog?

I’ve always wanted an excuse to use a fisticuffs image on my blog – I guess all of that Yahoo/MSFT drama would have been a good time, but this will suffice.
I’ve tried three times to write a good, anecdotal lead-in for this post. I’m going to have to say “to hell with it” at this [...]

Posted 03 June 2008 † Aaronontheweb § Blogging § Content Marketing ‡ Comments (6) ° Also tagged: