Comments on: Is Facebook Selling Out its Users? The Problem with Monetizing Social Networks After the Fact… http://www.marketing-ninja.com/social-networks/is-facebook-selling-out-its-users-the-problem-with-monetizing-social-networks-after-the-fact/ The Gruesome Diary of an Online Marketer Tue, 01 Sep 2009 05:51:46 -0700 http://wordpress.org/?v=2.8.4 hourly 1 By: Understanding the Impact of Technology on Your Personal Privacy | Index Out of Bounds http://www.marketing-ninja.com/social-networks/is-facebook-selling-out-its-users-the-problem-with-monetizing-social-networks-after-the-fact/comment-page-1/#comment-2815 Understanding the Impact of Technology on Your Personal Privacy | Index Out of Bounds Tue, 07 Apr 2009 17:54:19 +0000 http://www.ajaxninja.com/?p=288#comment-2815 [...] While this ubiquitous website has often been accused of selling your information, I find it more strange that it’s users are surprised by [...] [...] While this ubiquitous website has often been accused of selling your information, I find it more strange that it’s users are surprised by [...]

]]> By: Michael http://www.marketing-ninja.com/social-networks/is-facebook-selling-out-its-users-the-problem-with-monetizing-social-networks-after-the-fact/comment-page-1/#comment-2753 Michael Fri, 27 Feb 2009 23:53:50 +0000 http://www.ajaxninja.com/?p=288#comment-2753 Aaron and Carter, What if the shopping mall was a third party organization allowing merchants to sell to social shoppers (social network users)? This means Facebook and MySpace wouldn't own any of the searches or purchases within the third party applications/network and therefore, they couldn't use that information for advertising purposes. This third party organization wouldn't share any information between merchants or social networks, so no worry about GNC knowing about your new porno, or about getting new penis enhancement advertisements. I know target-marketing ads are Facebook's future, but I strongly believe they should not take part within commerce (beyond virtual gifts). Too much power (or information) corrupts. Twitter @b3buy Aaron and Carter,

What if the shopping mall was a third party organization allowing merchants to sell to social shoppers (social network users)? This means Facebook and MySpace wouldn’t own any of the searches or purchases within the third party applications/network and therefore, they couldn’t use that information for advertising purposes.

This third party organization wouldn’t share any information between merchants or social networks, so no worry about GNC knowing about your new porno, or about getting new penis enhancement advertisements.

I know target-marketing ads are Facebook’s future, but I strongly believe they should not take part within commerce (beyond virtual gifts). Too much power (or information) corrupts.

Twitter @b3buy

]]> By: Dean http://www.marketing-ninja.com/social-networks/is-facebook-selling-out-its-users-the-problem-with-monetizing-social-networks-after-the-fact/comment-page-1/#comment-2717 Dean Wed, 04 Feb 2009 18:31:45 +0000 http://www.ajaxninja.com/?p=288#comment-2717 No, Facebook is selling ads claiming that users can access free bailout cash to help pay off debt. See: http://sprawl3.com/blog/?p=126 Thanks for keeping them honest. No, Facebook is selling ads claiming that users can access free bailout cash to help pay off debt. See: http://sprawl3.com/blog/?p=126

Thanks for keeping them honest.

]]> By: Aaronontheweb http://www.marketing-ninja.com/social-networks/is-facebook-selling-out-its-users-the-problem-with-monetizing-social-networks-after-the-fact/comment-page-1/#comment-1492 Aaronontheweb Tue, 08 Jan 2008 17:40:25 +0000 http://www.ajaxninja.com/?p=288#comment-1492 Carter, I'm actually a very satisfied Facebook user; it's a great service and all of my fraternity brothes and classmates use it. I just think that Facebook doesn't really have the right to sell my personal information at a premium. Your analogy of mall is flawed. A more correct comparison would be if you were allowed to shop at the mall but the mall collected all of your shopping data and transferred it between merchants. What if I went into the mall, headed to Sam Goody and purchased a pornographic DVD; after lunch I head over to GNC to buy some vitamins, but since GNC knows that I just recently purchased a porn DVD, the salesman on the floor greets me by name (since I used a credit card and photo identificated to purchase the DVD, the mall has my name and face on record) then promptly introduces me to some sexual enhancement / erectile dysfunction drugs. Would that constitute a breach in privacy? Yes. Person-identifiable data transferrence between parties without consent constitutes a breach of privacy regardless of the nature of the data being exchanged. Carter,

I’m actually a very satisfied Facebook user; it’s a great service and all of my fraternity brothes and classmates use it. I just think that Facebook doesn’t really have the right to sell my personal information at a premium.

Your analogy of mall is flawed. A more correct comparison would be if you were allowed to shop at the mall but the mall collected all of your shopping data and transferred it between merchants. What if I went into the mall, headed to Sam Goody and purchased a pornographic DVD; after lunch I head over to GNC to buy some vitamins, but since GNC knows that I just recently purchased a porn DVD, the salesman on the floor greets me by name (since I used a credit card and photo identificated to purchase the DVD, the mall has my name and face on record) then promptly introduces me to some sexual enhancement / erectile dysfunction drugs.

Would that constitute a breach in privacy? Yes. Person-identifiable data transferrence between parties without consent constitutes a breach of privacy regardless of the nature of the data being exchanged.

]]> By: Carter F Smith http://www.marketing-ninja.com/social-networks/is-facebook-selling-out-its-users-the-problem-with-monetizing-social-networks-after-the-fact/comment-page-1/#comment-1483 Carter F Smith Mon, 07 Jan 2008 00:22:31 +0000 http://www.ajaxninja.com/?p=288#comment-1483 I understand your dissatisfaction, but this seems a little like complaining about the mall owners who built a mall and then charged people to set up shops there. The existence of the mall brings customers, customers shop at the stores, so who has something to complain about? Facebook (and others) are providing a venue. They "allow businesses to connect with their customers on Facebook similar to the way they connect with their friends." The sky's the limit . . . but it's only for those with vision. http://alwayson.goingon.com/permalink/post/22851 I understand your dissatisfaction, but this seems a little like complaining about the mall owners who built a mall and then charged people to set up shops there. The existence of the mall brings customers, customers shop at the stores, so who has something to complain about?

Facebook (and others) are providing a venue. They “allow businesses to connect with their customers on Facebook similar to the way they connect with their friends.”

The sky’s the limit . . . but it’s only for those with vision.
http://alwayson.goingon.com/permalink/post/22851

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