Comments on: Online Review Sites Should Offer Vendors a Chance for Rebuttal

By: Yelp Doesn’t Like the Taste of its Own Medicine | Marketing Ninja

Yelp Doesn’t Like the Taste of its Own Medicine | Marketing Ninja — Fri, 20 Feb 2009 03:01:39 +0000

[...] biggest drawback, other than the ease-of-abuse of social review systems, is that companies don’t have the ability to effectively refute inaccurate or malicious / unfounded com… – they have to rely on the collective wisdom of other anonymous users to invalidate inaccurate [...]

By: Aaronontheweb

Aaronontheweb — Tue, 12 Aug 2008 21:21:40 +0000

Shambhu,

I’ve searched for hours on end to try and find a way to respond to reviews. The only thing I can do, realistically, is write a comment on a review and that’s a pretty impotent way of addressing them.

Is there something that I am not aware of or have been unable to find?

By: Shambhu

Shambhu — Tue, 12 Aug 2008 20:13:36 +0000

But Amazon does allow authors to respond! I assumes that was true for other products, but maybe not. If so, you should be able to counter misguided or uninformed criticism pretty easily.

By: Shaun Carter

Shaun Carter — Mon, 11 Aug 2008 03:43:32 +0000

I don’t understand why most people just believe everything they read or hear.

But you are absolutely correct about the damaging effects these type of reviews have on a business. There should definitely be some kind of oversight.