In one of today’s TechCrunch items it was announced that Windows Live Search has seen a considerable increase in ROI for its advertisers and an overall increase in advertising revenue as a result of its unorthodox “cash-back” rewards system for users who purchased goods discovered through Live Search’s paid advertisements. The system was highly scrutinized [...]

TechCrunch, reporting on this morning’s antitrust hearings regarding the Google/Yahoo search deal, ran the following headline: “Google’s Talking Points For Today’s Antitrust Hearings: The Only One Who Won’t Like Our Yahoo Deal Is Microsoft.” I figured I’d go ahead and give the correct headline while I’m at it.
I know that my employer has seen a [...]

I’m taking a marketing class this semester at Vanderbilt University and in the run of this course we have to consult a real client based here in Nashville, Tennessee on his or her marketing strategy. My group and I are consulting for a company named CountryHound, which runs a fan site oriented towards providing independent [...]

A lot of bloggers are upset about the Google PankRank update designed to penalize bloggers who sell links. The PageRank updates have caused some dramatic fluctuations in PageRank values, even for mature blogs.
Some bloggers question whether or not Google’s PageRank algorithm is capable of handling a maturing blogosphere, and in the light of some of [...]

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Back in July I wrote an article on Search Engine Optimization for ASP.NET and one of the items I [...]

In my previous entry on blogging for business we discussed
building authority with trackbacks, pingbacks, and comments.
Today we’re going to step away from AjaxNinja.com for a little bit and visit one of the blogs I subscribe to, Search Engine Optimization Journal.
Their most recent article is of particular relevance and interest to us, as it on should [...]

In my previous entries on Blogging for Business I discussed how blogging can help improve your business and blogging for your customers versus blogging for your business.
Today we’re going to discuss how trackbacks, pingbacks, and comments on other blogs can improve your search rankings on popular engines like Google, Yahoo, and Live.com; increase your [...]

In my previous entry on Blogging for Business I covered how blogging can help your business.
Today I explain what trackbacks and pingbacks are, and how you use them to generate buzz for your blog and improve your search engine rankings.
Video:
Rather than reinvent the wheel, I have found a great video on Youtube which concisely [...]

I made a post in June regarding Search Engine Optimization for ASP.NET where I stressed the importance of URL optimization as a pivotal tool towards increasing one’s PageRank score or other search engine performance metric. In addition I made a second post in July when I announced my move from wordpress to AjaxNinja.com where I [...]

Hello everyone! Man it’s been a hectic couple of days trying to get my blog set up… One of the really nice things about Wordpress.com was how easy it was! As soon as DiscountASP.NET provisioned my MySQL database so I could get Wordpress’ engine up and running I’ve spent numerous hours trying to come up [...]