In one of today’s TechCrunch items it was announced that Windows Live Search has seen a considerable increase in ROI for its advertisers and an overall increase in advertising revenue as a result of its unorthodox “cash-back” rewards system for users who purchased goods discovered through Live Search’s paid advertisements. The system was highly scrutinized [...]
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TechCrunch basically made the point yesterday: TwittAds is a bad idea. I wanted to add my two cents from a the perspective of someone who spends a lot of time asking himself “would my company want to buy ads on this site?”
The point of TwittAds is thus: put advertising on your personal Twitter page and [...]