I just put up a new post over at Working Smarter which you might find highly relevant.
How Not to Make a Marketing Presentation:
Recently, one of my coworkers slid a handout from a marketing presentation he had attended across my desk and asked me what I thought of the material. This company was trying to sell [...]

In one of today’s TechCrunch items it was announced that Windows Live Search has seen a considerable increase in ROI for its advertisers and an overall increase in advertising revenue as a result of its unorthodox “cash-back” rewards system for users who purchased goods discovered through Live Search’s paid advertisements. The system was highly scrutinized [...]

I couldn’t agree more with the sentiment from Harvard Business Review’s John Quelch, who penned an excellent article called “How Better Marketing Elected Barack Obama:”
But, even so, for an inexperienced single term African-American senator tagged with the most liberal voting record to defeat the heir apparent in his own party and then go on to [...]